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Zoom Out University · Course 301 · Lesson 1 of 3

The Invisible Rules

By the end of this lesson, you can spot the invisible rules shaping your day.

About 20 minutesAll agesNo account needed
Part 1 · Read (5 min)

The big idea

The world programs you by making its rules feel invisible.

A system is a set of rules that runs on its own. Most of the systems around us are so normal that we stop seeing them. Wake up at a set time. Buy now, pay later. Scroll before bed. Measure success by what other people can see. Nobody voted on most of these. We just picked them up.

That's why BERLO City exists. The city is a model of the system we live in: money, attention and rules. Behind every building is a business model, and behind every habit is a system.

Here's the good news from the book: programming isn't a prison. It's a starting point. Once you can see a rule, you can decide whether to keep following it.

Part 2 · Walk the city (10 min)

3 stops in BERLO City

Tap "Go there" to fly straight to each stop. Answer the question before you move on.

1. The Treasury

Look for
Money: the vault at the center of the city
What rules about money did you learn without anyone teaching you?
Go there in the city →

2. The screens

Look for
Attention: brands paying to be seen
What's competing for your attention right now?
Go there in the city →

3. City Hall

Look for
Rules: the laws everyone lives by
Which rules in your life were written by someone you never met?
Go there in the city →
Part 3 · Check yourself

3 quick questions

1. A system is:
A set of rules that runs on its own. Systems keep running without us noticing.
2. The world's rules feel invisible because:
They feel normal. Normal hides the rule.
3. According to the book, programming is:
A starting point. You can rewrite it.
Part 4 · Try it this week

Your real-life task

List five things you do every day without thinking. For each one, ask: "Who taught me this, and do I still want it?"

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